Guiding solopreneurs in cultivating their unique brand stories and uncovering their stand-out brand positioning.

Because your audience deserves the transformational services you provide.

I’m Jessica.

After spending many years in professions that didn’t light me up or make me feel like I was following my calling, I finally took the leap to start a business helping other solopreneurs build brands that spotlight their unique qualities and give an unforgettable customer experience. 

Through my work with clients, I discovered my passion for helping others untangle their over-thinking and overcome their noisy doubts so they can share their personal experiences and deepen their relationships with their audience. 

Sadly, I find that so many solopreneurs don’t see their special superpowers — they don’t know what it is that makes them unique and called to serve in the way they do. 

That’s why I’ve made it my mission to empower solopreneurs to believe in their stand-out strengths and achieve success by following their passion using their expertise to work on exciting projects with clients and brands they love, and build community with like-minded people. 

Through personalized ‘brand therapy’ sessions, I listen to your story, connect the dots, articulate the magnitude of what you do and why, and translate your vision into a voice. 

Because life is too short to waste time on staying small and waiting for permission.

It’s time to own your spotlight.

My unconventional journey brought me here.

For over a decade, I worked as an international Primary school teacher in UAE, Vietnam, and China. After my third year of teaching, I knew this wasn’t the career for me for the long term. 

Like most things, there were a few parts of this job that I loved. One was building a classroom community that was inclusive, collaborative, and caring. And the other was fostering an environment where they had the freedom to express themselves through storytelling, art, dance, and play. 

So when I made the decision to pivot from my teaching career into copywriting, I committed myself to creating a business around my WHY — helping women have the financial and creative freedom they desired. 

After helping many different clients in different industries, my WHY evolved and became more specific. I wanted to help these business owners create emotional brand experiences through a brand and storytelling strategy that builds meaningful communities, deepens their relationships with their audience, and makes their brand more memorable.

Now, I’m on a mission to empower impact-focused business owners by helping them leverage their unique gifts and personal experiences to build a brand that’s the magnetic centerpiece of their community. 

My values guide my decisions

  • Create community through experience.

    Treat every moment as an opportunity to create meaningful experiences to share. Shared moments build community.

  • Embrace our world.

    Be globally-minded and value diversity, respect the richness of all cultures, and appreciate our differences.

  • Expand others.

    Use our personal experiences and unique perspectives to offer support and wisdom where it can be of service.

  • Tell great stories.

    Embrace personal experiences and share the stories that inspire, relate, and delight. Great storytelling has the power to deepen connections and help people feel seen.

  • Only deliver high-quality work.

    Deliver services that exceed expectations and delight clients, and continue to grow skillset and knowledge, and stay updated with trends.

Your stories and experiences matter.

Let’s make sure they’re primed to get the spotlight.